Dana White keeps pushing that Rory MacDonald will fight GSP

Georges St-Pierre and Rory MacDonald insist that they will not fight one another. UFC president Dana White insists that they will. See the three minute mark of the video below. I understand White's point of view as a businessman and moving the sport forward, but at the same time, sometimes there's things besides money that are motivators. MacDonald doesn't want to be disloyal to the team and teammates who helped make him who he is, and a camaraderie between teammates is something that is important; as is friendship. A response to this is "who cares", "it's a sport", and how one should just pursue getting the belt and the riches. To each their own, but doesn't look like these two Canadians are going to clash any time soon. You can't force people to fight and they don't seem to be budging on the matter.